Hockey analytics is doing some pretty remarkable stuff for the game. Not only are there new methods of understanding and following the game, but we’re beginning to see some of the more unintended consequences of its growth.
One thing to keep an eye on will be the evolution of hockey reporting and journalism. Analytics has received widespread attention this summer with NHL teams hiring experienced professionals and discussing the new statistics quite publicly. All of this is great, but now the people following the game, especially those that are relatively new to hockey analytics, will demand supporting evidence, in an easy-to-use, storytelling format.
Travis Yost brought up an excellent point, citing the potential for new data tracking technology as a reason why the demand for better sports writing will likely grow. There will definitely be teams looking to hire individuals with experience in analytics to keep up, but there will also be media outlets looking to enhance their coverage of the game and these advanced stats.
This will put the onus on anyone developing information about the game, whether it be newspaper writers, hockey analysts on television and fans online. The game has changed because of analytics, and now the information surrounding the game has to evolve.
What this means is that the distribution of information has to shift from simple reporting to more data journalism. It won’t just be about grabbing quotes from coaches and players and then referencing some of the new stats like Corsi and Fenwick etc. But it’ll also mean having to embed graphics and information in an interactive and engaging way to tell a unique story.
The good news is, there are a handful of newspaper writers and bloggers who have been doing this very well for a few years now. James Mirtle of the Globe and Mail, as well as Japers’ Rink and SB Nation’s Outnumbered come to mind. But now, there will be an increasing demand for it. And I can definitely see some slick new platforms or reporting dashboards that can take all of the advanced stats and put together a strong game story.
Blogging platforms have served as a solid foundation and medium to develop hockey analytics. And now, they can be a real training ground for those looking to advance their careers in writing about the growing field.