The following books and articles were critical to my final research paper. Most of these were cited in my project, while others provided inspiration and guidance.
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Ariely, D (2008). Predictably Irrational: The hidden forces that shape our decisions. Harper Collins: USA.
Baerg, A. “It’s (Not) in the Game”: The quest for quantitative realism and the Madden football fan. In L.W. Hugenberg, P.M. Haridakis & A.C. Earnheardt (Eds.), Sports Mania: essays on fandom and the media in the 21st century (p. 218-228). London: McFarland & Company, Inc., Publishers.
Banks, J. (2009). Co-creative expertise: Auran games and fury-a case study. Media International Australia: Incorporating Culture and Policy, 130(February), p. 77-89.
Benkler, Y. (2011). The Penguin and the Leviathan: The Triumph of Co-operation over Self-Interest. New York: Crown Business
Berg, K.A. & Harthcock, A. (2008). “Let the Domination Begin”: Sports fans’ construction of identity in online message boards. In L.W. Hugenberg, P.M. Haridakis & A.C. Earnheardt (Eds.), Sports Mania: essays on fandom and the media in the 21st century (p. 203-217). London: McFarland & Company, Inc., Publishers.
Boyle, R. (2004). Mobile communication and the sports industry: The case of 3G. Trends in Communication, 12(2), p. 73-82.
Bruns, A. & Jacobs, J. (Eds.). (2006). Uses of Blogs. New York: Peter Lang Publishing.
Bruns, A. (2008). Blogs, Wikipedia, Second Life and Beyond. New York: Peter Lang Publishing.
Bruns, A. (2009). Beyond Toffler, beyond the prosumer. Retrieved from http://produsage.org/node/58
Burgess, J. (2006). Blogging to learn, learning to blog. In A. Bruns & J. Jacobs (Eds.), Uses of Blogs (p. 105-114). New York: Peter Lang Publishing.
Cialdini, R.B., Borden, R.J., Thorne, A., Walker, M.R., Freeman, S. and Sloan, L.R.. (1976). Basking in reflected glory: three (football) field studies. Journal of Personality and Social Psychology,34(3),p. 366-375.
Cleland, J. (2010). From passive to active: the changing relationship between supporters and football clubs. Soccer & Society, 11(5), p. 537-552.
Courtney, J.J. & Wann, D.L. (2010). The relationship between sports fan dysfunction and bullying behaviours. North American Journal of Psychology, 12(1), p. 191-198.
Creswell, J.W. (2009). Research Design: Qualitative, quantitative, and mixed methods approaches. California: SAGE Publications, Inc.
Dart, J. J. (2009). Blogging the 2006 FIFA World Cup Finals. Sociology of Sport Journal, 26(1), p. 107-126.
Degli Esposti, P. (2009). Consumer 2.0, participation or exploitation? Journal of Sociocybernetics, 7 (S), p.121-130.
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Dryden, K. (1983). The Game. Toronto: John Wiley & Sons.
Ferriter, M.M. (2009). “Arguably the greatest“: Sports fans and communities at work on Wikipedia. Sociology of Sport Journal, 26(1), p. 127-154.
Gantz, W., Wang, Z., Paul, B. & Potter, R.F. (2006). Sports versus all comers: comparing TV sports fans with fans of other programming genres. Journal of Broadcasting & Electronic Media, 50(1), p. 95-118.
Gruneau, R. & Whitson, D. (1994). Hockey Night in Canada. Toronto: University of Toronto Press.
Halverson E.R. & Halverson R. (2008). Fantasy baseball: The case for competitive fandom. Games and Culture, 3(3/4), p. 286-308.
Hutchins B. & Rowe D. (2009). From broadcast scarcity to digital plenitude: The changing dynamics of the media sport content economy. Television and New Media, 10(4), p. 354-370.
Jenkins, H. (2004). The cultural logic of media convergence. International Journal of Cultural Studies, 7(1), p. 33-43.
Jenkins, H. (2006). Convergence Culture: Where Old and New Media Collide. New York: New York University Press.
Jenkins, H. (2006). Fans, Bloggers and Gamers: Exploring Participatory Culture. New York: New York University Press.
Jenkins, H., Clinton, K., Purushatma, R., Robison, A., and Weigel, M. (2007). Confronting the challenges of a participatory culture: Media education for the 21st century. Nordic Journal of Media Literacy.
Johnson, C. (2012). The Information Diet: A Case for Concious Consumption. USA: O’Reilly Media.
Joyce, G. (2008). Future Great and Heartbreaks: A Year Undercover in the Secret World of NHL Scouts. Canada: Anchor.
King, D. and Duhatschek, E. (2008). King of Russia: A Year in the Russian Super League. Canada: McClelland & Stewart.
Lake, D. A., Reece, B. B., & Rifon, N. J. (2010). Sports team athletes as product endorsers: The moderating role of fan team commitment on the effects of negative publicity. American Academy of Advertising Conference Proceedings, p. 30-32.
Lessig, L. (2008). Remix: Making Art and Commerce Thrive in the Hybrid Economy. New York: Penguin Press.
Levy, P. (1997). Collective Intelligence: Mankind’s Emerging World in Cyberspace. Massachusetts: Perseus Books.
Lewis, L.A. (ed). (1992). The Adoring Audience: Fan Culture and Popular Media. London: Routledge.
Lewis, M. (2004). Moneyball: The Art of Winning an Unfair Game. New York: W.W. Norton & Company.
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Lowood, H. (2006). High-performance play: The making of machinima. Journal of Media Practice, 7(1), p. 25–42.
Marshall, P. D., Walker, B., & Russo, N. (2010). Mediating the Olympics. Convergence: The International Journal of Research into New Media Technologies, 16(3), p. 263-278.
Martens, M. (2011). Transmedia teens: Affect, immaterial labor, and user-generated content. Convergence: The Journal of Research into New Media Technologies, 17(1), p. 49-68.
Mason, D.S. (1999). What is the sports product and who buys it? The marketing of professional sports leagues. European Journal of Marketing, 33(3/4), p. 402-418.
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Moutinho, L., Dionisio, P. & Leal, C. (2007). Surf tribal behaviour: A sports marketing application. Marketing Intelligence and Planning, 25(7), p. 668-690.
Palfrey, J. and Gasser, U. (2008). Born Digital: Understanding the First Generation of Digital Natives. Basic Books: USA.
Peppler, K. A. & Kafai, Y. (2007). What videogame making can teach us about literacy and learning: Alternative pathways into participatory culture. Paper presented at Digital Games Research Association, Tokyo.
Real, M. (2006). Sports online: The newest player in mediasport. In Raney, A.A. & Bryant, J. (Eds.), Handbook of Sports and Media (p. 171). Portland: Book News Inc.
Sanderson, J. (2009). Professional athletes‘ shrinking privacy boundaries: Fans, information and communication technologies, and athlete monitoring. International Journal of Sport Communication, 2(1), p. 240-256.
Santomier, J. (2002). Sports Business Entrepreneurship. New England Journal of Entrepreneurship, 5(1), p. 5.
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Schultz, B. & Sheffer, M.L. (2008). Left behind: Local television and the community of sport. Western Journal of Communication, 72(2), p. 180.
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Waller, L., & Oakham, K. (2009). The Carey ‘King Hit’: Journalists and the coverage of domestic violence. Asia Pacific Media Educator, 19, p. 71-84.
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Watts, R.B. The Florida Gators Nation Online. (2008). In L.W. Hugenberg, P.M. Haridakis & A.C. Earnheardt (Eds.), Sports Mania: essays on fandom and the media in the 21st century (p. 229-242). London: McFarland & Company, Inc., Publishers.
Winfree, J. (2009). Fan substitution and market definition in professional sports leagues. Antitrust Bulletin, 54(4), p. 801-822.
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Zhang, Y. & Wildemuth, B.M. (2009). Qualitative analysis of content. In B. Wildemuth (Ed.), Applications of Social Research Methods to Questions in Information and Library. Retrieved October 18, 2011 from http://ils.unc.edu/~yanz/Content_analysis.pdf